Using follower count for potential reach on Facebook Pages

We have made a small change to the reporting for shares on Facebook Pages;

To report on a post's potential reach, we tracked the page's "fan" count, which is determined by anyone who has liked the page.

We have changed this to track the "follower" count instead. This is a more comprehensive metric that includes anyone who will see updates from a Facebook page. You might see an increase in your potential reach because of this.